Articles
Three Reasons to Grow Your Small and Mid-Size Customers with Cisco
Small and Mid-size businesses are investing in digital transformation for the future and represent a significant market opportunity. According to Anurag Agrawal of TechAisle, “Worldwide SMB IT spend is forecast to reach US$700B in 2020, growing at 6% over 2019.” Now, Cisco has three great new reason…
Think Small to Grow
If you saw Marc Monday’s blog, Going Big with Small, you’ll know why we at Cisco are dialing up our commitment to the small business segment and why partners are so important to helping small business customers be successful. In his blog, Marc talked about three things partners should know, but here…
Have You Found Your Edge?
The theme of Cisco’s annual Partner Summit conference this year is “Own Your Edge.” I am 100% on board with this idea—that each partner brings their own unique abilities, and value to the market, which results in a thriving ecosystem that delivers diverse solutions for customers. We can’t decide you…
If You Hate Spoilers, Don’t Read This Blog
Cisco’s Partner Summit is right around the corner, and I’m looking forward to sharing what’s coming in 2020. In the meantime, are you curious about whether we delivered on our commitments at our last Partner Summit? What We Told You: We Will Recognize and Reward New Capabilities What We Did: Our com…
Grow Today and Transform for Tomorrow with Cisco Partner Programs
For over 25 years, Cisco has built the most robust, partner-led programs in the industry. Last year at Cisco Partner Summit, we focused on our core programs with simplicity and mutual value exchange. This year, I am excited to announce new changes that are fundamentally evolving our programs to alig…
Accelerating and Rewarding Partner Success with Programs
Own It. That’s the theme for Cisco Partner Summit 2017, and it couldn’t be more apt for the program news we’re sharing at this year’s summit. We’ve been on a listening tour, hearing what partners think we’re doing well and what we could be doing better. And we’re owning that feedback by making it ou…
Introducing Global Gold – A New Partner Certification Tier
Our business is changing. Our customers’ needs are evolving. Companies are more global than ever. The phrase ‘think global, act local’ has never been more relevant. We’ve listened closely and understand that we need to make it easier for our partners to do business with us at a global scale. Today…